Wednesday 16th November 2022
In Across the Leagues today:
When it comes to finding the Top Scorer at a World Cup, the magic number is six goals…
Six goals (or less) have been enough to land the prize in 10 of the last 11 World Cups.
Only once since 1978 has the winning Top Scorer total gone over six goals – with exactly 6.0 the average in the modern 32-team, 64-match format era, since 1998.
Here are the Top Scorer stats from the last six World Cups:

As well as the ‘six-goal rule,’ a couple of other key factors stand out:
World Cup history says Golden Boot contenders need five goals at least, with six the average to take the prize.
Past results also show that Top Scorer is most likely to come from a team that reaches the semi finals or final.
A surprise winner isn’t out of the question – see Davor Suker for Croatia in 2006, or James Rodriguez for Colombia in 2014. But the player will likely need to come from a team that makes the quarter finals or beyond. That gives a player at least five games to get their goals (three games in the Group stage, then Round of 16 and Quarter Final…).
At the risk of stating the obvious, we are looking for attacking players – out-and-out strikers or attacking midfielders. Penalty takers and free kick takers are worth looking out for, too.
Here’s how the top of the World Cup 2022 Top Goalscorer market looks today, before a ball is kicked:
Source: Oddschecker, 16th Nov ‘22

40/1+ bar
It’s hard to argue with the quality of the players at the top of that betting list. But as with yesterday’s point regarding not backing the favourites in the Group Winner market – I’m keen to note that it’s rarely as simple as taking the top names on paper…
Harry Kane and Kylian Mbappe are the joint-favourites for Qatar 2022, at around 8/1 each…
We can continue to pick holes and chip away at that list of top-scorer favourites…
While we’re at it, another thing to consider before backing a short-price contender in this market is the ‘share the goals around’ factor:
Major International tournaments, namely the European Championships and the World Cup, often tend to produce a relatively unfancied player who makes his mark in the Golden Boot race…
With four Each Way places up for grabs (and bookies paying 1/4 odds for a place), it can certainly pay to keep an eye out for a lively outsider to get among the goals…
For example:
Those examples give us plenty of reason to go after a big price Each Way shot or two at the World Cup 2022…
I’ve got one such big-odds contender for you today. And this guy doesn’t even play for one of the underdogs. In fact, he plays for a four-time World Cup winning nation…
Serge Gnabry is a player I’ve recommended before at big prices in the Top Goalscorer markets…
At Euro 2020, the German forward went in the book at a top price of 50/1 Each Way, and 40/1 in general. That one didn’t work out that summer, with Serge failing to find the net (although he certainly had a few good chances).
This season, we’re on Gnabry as an Across the Leagues pre-season pick for top scorer in the German Bundesliga (read more here). That 16/1 & 14/1 Each Way wager is in good shape so far in the current 2022/23 domestic campaign, with the Bayern Munich man sitting on eight goals, just two off the three Each Way places in the Bundesliga.
One of the observations I made about Gnabry when putting him up as an outside chance at the Euros was his knack of scoring in splurges. At the time of writing in June 2021, Serge had scored two or more goals in the same game in seven of his previous 28 goalscoring appearances for club & country. As I stated back then, that kind of healthy brace & hat-trick habit can propel a player into contention in the top-scorer charts…
Back to the present day, and Gnabry has shown scoring prowess again in the build-up to the World Cup 2022:
The German camp – under pressure to perform after poor showings at recent tournaments – has an abundance of attacking talent in its ranks. The aforementioned ‘share the goals around’ aspect could come in here. With the likes of the classy Kai Havertz, the tricky Leroy Sane, and super-talented youngster Jamal Musiala all worthy of respect – and worth looking out for on a match-by-match basis, too. Odds of 50/1 and 40/1 make Serge one to follow though…
Back to that scoring-in-splurges point, and Gnabry – even if used from the bench – is well capable of getting two of three goals in the Group stage, for example. A tally that would put him in the running, should the Germans progress to the Knockouts.
Germany are in Group E, alongside Spain, Costa Rica, and Japan. With Japan first up, Gnabry could hit the ground running.
And as I write this Wednesday afternoon, Germany are about to take part in a Friendly against Oman. If Serge features in that one and finds the net, a few more people might start talking about him as a contender.
Odds of 50/1 and 40/1 appeal, Each Way, for our first bet of the tournament. More selections will follow in the days to come – including in the Top Goalscorer market. But right now, let’s take the attractive prices for Serge Gnabry.
World Cup 2022
Top Goalscorer – Each Way (1/4 odds 1-4 places):
Your exclusive DAILY World Cup service starts from Matchday 1, on Sunday afternoon. Before then, I’ll be in touch again this week with more pre-tournament stats, analysis & big-odds advice for you…
P.S
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Enjoy the football…
Best wishes,

Oliver Upstone